O'Shea and Sons Skincare | Packaging

Concept

Mr. O’Shea came to America and opened a barber shop in 1934 to provide a better life for his sons. Using traditional Irish ingredients he set himself apart by creating his own skincare line after years of being a successful barber. Their logo features victorian inspired type lockup to fit the time period, and a shamrock apostrophe to highlight the culture that influenced the company. The packaging and colors used are inspired by men’s dress shirts because the primary target audience is middle class men.

Materials

Illustrator, Photoshop, pen, and ink.